Burberry Unveils New Milan Store: A Fusion of Tradition and Modernity

Burberry expands its global presence with the grand opening of a captivating new store in Milan. Nestled at Via Sant' Andrea 2, Milan, this boutique blends Burberry's timeless legacy with a contemporary edge.
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Showcasing Burberry's Latest Collections

Discover the essence of Burberry's Spring 2024 and Summer 2024 collections, alongside the newly launched Burberry Classics curated by Chief Creative Officer Daniel Lee. From sophisticated womenswear and menswear to an enticing range of footwear, the store offers an array of fashion-forward pieces. Notably, it boasts an extensive collection of trench coats, including the modern Castleford and heritage-inspired designs.

Artistic Elements Elevate the Shopping Experience

Imbued with artistic flair, the store's fixtures feature sculptural handmade furnishings inspired by 1960s British abstract art and the creative salvage movement of the 1980s. The concrete flooring pays homage to traditional Italian mosaic floors, showcasing a meticulously crafted marble mosaic depicting Burberry's iconic Equestrian Knight Design.

Innovative Designs Inspired by Tradition

Drawing from Burberry's rich heritage, the store spotlights the Knight bag, a versatile accessory crafted from premium materials. With its distinctive clip hardware, this bag pays homage to Burberry's Equestrian Knight Design, dating back to circa 1901. Another standout piece is the Rocking Horse bag, whimsically shaped like the beloved children's toy and adorned with a signature 'b' closure.

Timeless Trench Coats

Renowned for its iconic trench coats, Burberry introduces an array of new styles crafted from premium fabrics. From iridescent changeant cotton twill to Burberry's signature shower-resistant gabardine, each coat exudes sophistication and style. The Castleford, with its oversized fit and raglan sleeves, epitomizes Daniel Lee's vision and was first unveiled in his debut Winter 2023 show.

Discover Burberry's Milan Store

Experience the fusion of tradition and innovation at Burberry's newest Milan store, located at Via Sant' Andrea 2, Milan 20121, Italy.

Article source : https://www.burberryplc.com/news/brand/2024/burberry-opens-a-new-store-in-milan

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