The company also recorded net profit of €1.6 billion, alongside diluted earnings per share of €8.96. EBITDA rose to €2.77 billion, reflecting an EBITDA margin of 38.8%, while industrial free cash flow surged by 50%, reaching €1.538 billion.
Product Strategy and Personalisation Drive Growth
Ferrari’s performance in 2025 was largely driven by its carefully managed production strategy, designed to preserve exclusivity while enhancing product value. The brand delivered 13,640 vehicles during the year, maintaining stable volumes to facilitate major model transitions expected to continue into 2026.
The product portfolio was strengthened through the launch of six new models, including the 296 Speciale family, Amalfi, and the 849 Testarossa range, alongside early developments of the Ferrari Luce. Limited-series models such as the Daytona SP3 concluded their production cycle, while initial deliveries of the F80 began during the fourth quarter.
Ferrari also continued to expand its highly profitable personalisation offerings, which remain a key driver of brand desirability and revenue growth.
Racing and Lifestyle Activities Strengthen Brand Expansion
Beyond automotive sales, Ferrari reinforced its commercial ecosystem through strong performances in racing and lifestyle activities. Sponsorship and commercial revenues grew significantly, supported by Formula 1 results and new partnerships, generating over €800 million, representing a 22% increase compared to 2024.
Lifestyle activities also delivered positive results through licensing agreements, brand collaborations and experiential activations, highlighting Ferrari’s expanding presence in luxury lifestyle sectors.
Sustained Investment Supports Long-Term Innovation
Ferrari continued investing heavily in research and development, digital transformation and racing innovation to support future product launches and electrification strategies. Despite increased operational and marketing costs, profitability margins improved thanks to a stronger product mix and high-value revenue streams.
The company maintained a strong financial structure, reducing net industrial debt to €32 million, while returning more than €1.3 billion to shareholders through dividends and share buybacks.
Positive Outlook and Growth Ambitions for 2026
Looking ahead, Ferrari projects revenues of approximately €7.5 billion in 2026, targeting an EBITDA margin of 39%. Growth is expected to be driven by new model launches, continued demand for personalisation, increased racing sponsorship revenues and further development of lifestyle activities.
Ferrari’s order book currently extends through the end of 2027, reflecting sustained global demand and reinforcing the brand’s exclusivity-driven strategy.
CEO Benedetto Vigna emphasised Ferrari’s forward-looking vision, highlighting the company’s ability to balance heritage, innovation and long-term value creation while navigating global economic and geopolitical challenges.
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20/02/2026
Ferrari Delivers Strong 2025 Performance, Sets Growth Foundations for 2026
Ferrari closed 2025 with strong financial performance, confirming the resilience of its luxury automotive business model and reinforcing its growth trajectory for 2026. The Italian manufacturer reported net revenues of €7.146 billion, marking a 7% increase year-over-year, while operating profit reached €2.11 billion, up 12%, with an impressive 29.5% EBIT margin.