Siân Davey and Diverse Cast for the Miu Miu Summer 2025 Campaign
Award-winning artist Siân Davey steps into the world of fashion photography for the first time, lensing a diverse cast including Canadian actress Callina Liang and American actress and model Diana Silvers. Davey’s intimate and understanding approach subtly reveals the unique character of each individual.
Playful Reimagining of Childhood Dress Codes in the Summer 2025 Collection
Childhood dress codes are playfully reimagined through simple cottons, bold hues of pink, red, and periwinkle, and charming details. Signature Miu Miu fabrics like cotton poplin, piquet, various checks, knit, and leather shape silhouettes ranging from classic to sporty, embracing both dressed-up and relaxed styles. Aviator jackets meet tennis skirts, blousons pair with panties, sundresses mingle with polos, and tailored ensembles in uniform greys are individualized through creative mixing and matching. Irreverent styling touches include knitted bustier tops or knotted bandana-print scarves worn over sweaters and shirts, heavily embellished belts layered over underwear with fingerless gloves, and abbreviated bra tops combined with full, knee-length skirts and knee-high footless socks.
Exclusive Miu Miu x Petit Bateau Collaboration for Summer 2025
Continuing the collaboration from the Spring-Summer 2025 runway, the collection features a special dialogue with Petit Bateau, renowned for their exquisitely crafted underwear since 1893. Exclusive to Miu Miu, a tank top, boatneck t-shirt, and briefs are presented in ultra-soft, striped cotton jersey in co-branded packaging.
Playful and Elegant Accessories in the Miu Miu Summer 2025 Collection
Accessories maintain a light-hearted spirit. Shiny, block-heeled Mary Janes exude girlish charm, while sneakers with mismatched laces and clogs with authentic wooden heels offer a relaxed ease. The Wander and Beau bags are reimagined in woven leather, the Aventure in natural suede, and backpacks, reminiscent of school days, appear in primary-colored canvas and black and brown leather. Suede crochet details adorn striped branded beach bags and the preppy Ivy bag, presented in stripes or lightweight raffia. Jewellery draws inspiration from flora and fauna, with personalized bag charms adding a finishing touch. Oversized eyewear references classic aviator styles. The campaign evokes a leafy garden, dappled sunlight, and a breath of fresh air, recontextualizing the familiar to create something new and captivating.
Article source : https://www.pradagroup.com/en/news-media/press-releases-documents/2025/25-04-28-miu-miu-lete-campaign.html
